Saturday, January 16, 2010

McDonalds - The secrets behind the golden arches

I was thinking about a joke my friend made about McDonald's slogan, “It’s what I eat and what I do” Seriously, I don’t get what they’re trying to say with this!

It sounds like a mom trying to get her 400 pound five-year-old outside to get some exercise, and the kid responds with, “THIS IS WHAT I EAT!!! THIS IS WHAT I DO!!! OK?!!” “DON’T MESS WITH ME! THIS is what I’m doing… THIS is what I eat! NOTHING ELSE!!!” the mom asks, “do you want pizza? Do you want to watch a movie?” he responds with, “NO. only THIS. ONLY MCDONALDS is what I DO!” Soon after these kids grow up on this slogan, they’re gonna reach the ripe old age of 80, and realize they haven’t accomplished anything…

“ALL I’ve done is McDonalds my whole life! …” 

THAT’S when the law suits come in… BAD business move in my book. How do you DO McDonalds anyway? I don’t think anyone wants to admit to that slogan. “this is all I eat, and do.” So why do they do it?

Lets look at some slogans from McDonalds past:

     Enjoy the best food at McDonald's (1973) - I recommend you get the BEST food here, in retrospect to all our BAD food…

     We do it all for you (1975) - We love you SOOO much that we serve you transfatty sandwiches to increase your likelihood of death! :)

     Nobody makes your day like McDonald's can (1980-1983) – “I’ll have a big mac… and what they heck, throw in a good day too!”

     That's My McDonald's (1981) – HEY! That’s MY McDONALDS!!! POLICE!

     McDonald's and you (1983) – Their sad attempt to start a speed dating organization

     McDonald's is your place to be (1986) – Do you enjoy sports? Or maybe the great outdoors? Well stop wasting your time, and get down to McDONALDS! Cuz it’s your place to be… We even put in a new BALL pit so you NEVER have to leave… nothing like sleeping on a bunch of hard plastic balls!

     Food, folks and fun (1990) – That’s the three things we got. We got FOOD, Parents, and a BALL pit! (mcdonalds is not responsible for any suffocation/trampling of your child in his feeble attempt to escape.)

     McDonald's Today (1991-1992) – Tired of other BORING newspapers like “New York Times” or “USA Today?” Well subscribe to the new McDonalds’s Today! Where you get DAILY updates on Ronald McDonalds fashion statements, and updates on the polices recent findings of the escaped, “hamburgler.” Also find tips on how to hamburgler proof your house with 25 simple tips by John Walsh! But you ask, “What if I’m a tree hugger and STILL want reliable news?” NO PROBLEM… OUR paper is made entirely out of excess potato skins, ensuring all you hippies all the trees and more to hug. So subscribe and save the planet, one newspaper at a time!

     What you want is what you get (1992) – ever wondered about what you’re going to get? SIMPLE… it’s what you ordered stupid!

     Do you believe in magic? (1993) – They were debating between this one and, “What’s your favorite color?”

     Have you had your break today? (1995-1997) – They were debating between this one and, “How’s it goin?”

     My McDonald's (1997) - My own… my PRECIOUS!!!

     Did somebody say McDonald's? (1997) – am I hearing voices?

     We love to see you smile (2000-2003) – After working long grueling shifts without sunlight or joy… we LOVE to see the rare occasion when someone actually smiles.

     There's a little McDonald's in everyone (2002) – I think I remember on the commercial it had a bunch of people dressed up in lab coats with a voice over that said, “Statistics show, that 10 percent of our body weight is attributed to the transfat from McDonalds…” then a metallic McDonalds crushed the screen, and said, “There’s a little McDonald’s in everyone…”

     I'm lovin' it (2003) – I actually liked this one. Why did they get rid of it?

     It's what I eat and what I do (2005) - yep

     What we're made of (2008-present) – This proves that evolution is false. Naturally you’d think that throughout the life of one of the largest corporations in the world, that the slogans would adapt, and get better and better. Survival of the fittest. But seriously, what are they trying to say? WHAT are you made of?  Is that even grammatically correct?

In other news.  It looks like Jaymin Vickers is the winner of this years Winter Solstice Stache.  He will be recieving one CD of the sweater sweeties christmas album. thank you.

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